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    Exam 11: Database and Direct Response Marketing and Personal Selling
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    When Customers Make Contact with a Company, the Customer's Profile
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When Customers Make Contact with a Company, the Customer's Profile

Question 55

Question 55

True/False

When customers make contact with a company, the customer's profile, history, and other information contained in the database should be available to the company contact person as he or she deals with the customer.

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