Multiple Choice
The primary disadvantage of direct mail is:
A) quality of mailing lists
B) inability to target mailings
C) low response rates
D) clutter
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q1: RFM analysis,which is recency,frequency,and monetary.Data is divided
Q4: Typical objectives for frequency programs include all
Q5: Trawling is the process of coding data
Q6: Two common forms of database coding are:<br>A)
Q8: The second most frequently used form of
Q9: The following are examples of data mining,except:<br>A)
Q10: Levi Strauss' three primary brands are Levi's,Dockers,and
Q14: To optimize permission marketing programs, firms must
Q72: The most common form of direct marketing
Q84: A database marketing program provides the tools