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Zappos Is an Online Shoe and Apparel Retailer That Promotes

Question 10

Multiple Choice

Zappos is an online shoe and apparel retailer that promotes the highest quality of customer service by maintaining the importance of each _____,the point at which customer and store personnel exchange information and develop learning relationships.


A) moment of truth
B) intervention
C) data capture
D) response situation
E) interaction

Correct Answer:

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