Multiple Choice
Using "regular person" models in advertisements are being used by companies such as Wal-Mart in response to:
A) the decrease in the use of fear advertising tactics
B) the ineffectiveness of rational advertising tactics
C) the criticism of sexually-oriented advertising perpetuating a dissatisfaction with one's body
D) the need to reach female audiences, who do most of the buying in the household
Correct Answer:

Verified
Correct Answer:
Verified
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