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    Marketing Strategy Study Set 2
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    Exam 9: Marketing Implementation and Control
  5. Question
    Identify and Explain the Three Different Types of Informal Controls
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Identify and Explain the Three Different Types of Informal Controls

Question 39

Question 39

Essay

Identify and explain the three different types of informal controls used by employees. In your discussion, explain how each type of control affects marketing implementation.

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Formal marketing controls are overt in t...

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