Scenario 5-5 Phil Was Preparing to Host a Graduation Party for His

Multiple Choice

Scenario 5-5
Phil was preparing to host a graduation party for his friends and relatives when he suddenly realized that he did not have a blender to mix certain beverages that he knew his guests would like. Having never purchased a blender before, Phil felt that he needed to shop carefully and enlist in the help of friends for advice. After visiting several stores and examining numerous models, Phil settled on a Kitchen-Aid model that cost nearly $100.00.
-(Scenario 5-5) Which of the following best describes Phil's mode of consumer decision making toward buying a blender?

A) extended problem solving
B) brand loyalty
C) habit
D) limited problem solving