Multiple Choice
Consumers often ignore marketing information sent to them after joining a permission marketing program because:
A) the products are too costly.
B) the marketing pieces are not relevant any more.
C) they can no longer win prizes or receive free gifts.
D) the person has moved and did not leave a forwarding address or email.
Correct Answer:

Verified
Correct Answer:
Verified
Q147: The program designed to build long-term loyalty
Q148: Retaining current customers is more expensive than
Q149: Sydney is getting ready to close her
Q150: Identify and describe the three primary types
Q151: In terms of generating leads for sales,
Q153: In purchasing a mailing list, a response
Q154: During the knowledge acquisition stage of the
Q155: An operational database contains:<br>A)transactions and interactions individuals
Q156: The lifetime value of a customer is
Q157: If the salesperson is not sure if