Multiple Choice
In developing a customer relationship management (CRM) program, the "share" of customer term refers to the:
A) potential value that could be added to a given customer's lifetime value.
B) lifelong earnings of a customer.
C) share of a customer's income that is spent on a particular product.
D) percentage of time spent on acquiring the customer's loyalty.
Correct Answer:

Verified
Correct Answer:
Verified
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