True/False
According to the ELM model of attitude change, even if a consumer's attitude is influenced more by peripheral cues than central cues, the resulting belief or attitude change is still likely to be relatively enduring.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q47: In balance theory, connector relations are the
Q48: The matchup hypothesis states that a source
Q49: All of the following are elements of
Q50: Using the elaboration likelihood model (ELM), explain
Q51: _ refer to the characteristics of the
Q53: According to the elaboration likelihood model of
Q54: According to the behavioral influence approach to
Q55: All of the following are hierarchies in
Q56: Research suggests that high levels of fear
Q57: According to the ATO model of persuasion,