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  3. Study Set
    CB Study Set 3
  4. Exam
    Exam 10: Group and Interpersonal Influence
  5. Question
    _____ Includes Marketing Efforts That Focus on Generating Excitement That
Solved

_____ Includes Marketing Efforts That Focus on Generating Excitement That

Question 2

Question 2

Multiple Choice

_____ includes marketing efforts that focus on generating excitement that is spread from consumer to consumer.


A) Buzz marketing
B) Surrogate marketing
C) Social marketing
D) Interactive marketing
E) Connected marketing

Correct Answer:

verifed

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