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    Exam 8: Segmenting and Targeting Markets
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    In the Context of Age Segmentation, the Tween and Teenage
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In the Context of Age Segmentation, the Tween and Teenage

Question 19

Question 19

Multiple Choice

In the context of age segmentation, the tween and teenage cohort following the Millennials is sometimes called _____.


A) Generation X
B) the baby boomer generation
C) Generation Z
D) the Silent Generation

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