A Sales Manager Who Was Trying to Rank Fourteen Salespeople

Multiple Choice

A sales manager who was trying to rank fourteen salespeople was having trouble because two of her salespeople had more than $100,000 in sales, three had less than $30,000 in sales, and the rest fell in the middle. What method would you recommend the sales manager use if she wants to use a norm-referenced appraisal?

A) forced distribution
B) graphics rating scale
C) absolute standard
D) behaviorally anchored rating scale
E) direct index approach