Multiple Choice
In this stage of the innovation decision process of adoption, consumers become aware of the new product. They have little information and have yet to develop any particular attitudes towards the product.
A) Decision stage.
B) Persuasion stage.
C) Knowledge stage.
D) Implementation stage.
Correct Answer:
Verified
Correct Answer:
Verified
Q2: This is a strategic activity which is
Q3: The augmented product consists of the embodied
Q4: In order to understand different elements and
Q5: A measure of the value and strength
Q6: A _ is a relational asset whose
Q8: All the products use the organization's name,
Q9: The success rate of new products is
Q10: These products are bought to satisfy personal
Q11: Which is not an example of non-durable
Q12: These products are not bought frequently and,