Multiple Choice
Which of the following is NOT true about calculating ROI?
A) you need cost data
B) you should consider ad spending if part of the strategy
C) it is expressed as a percentage
D) it uses financial and non-financial metrics
E) it includes a measure of profit from the strategy
Correct Answer:
Verified
Correct Answer:
Verified
Q2: Which of the following is NOT a
Q3: Which of the following is a business
Q4: Intermediary metrics are also called:<br>A) financial<br>B) navigational<br>C)
Q5: Carl created descriptions of various advertising executions
Q6: Which of the following is part of
Q7: In which type of attribution are the
Q8: The net promoter score measures:<br>A) level of
Q9: When marketers conduct A/B testing they are
Q10: Using patterns within available data to make
Q11: Provide the details of a mobile application