Multiple Choice
Which of the following is TRUE?
A) outdoor advertising can't provide a measure of reach and frequency
B) newspapers are growing subscription bases year over year
C) magazines are measured by gross ratings points
D) the Audit Bureau of Circulation does not measure print media audiences
E) Television is measured by GRPs
Correct Answer:
Verified
Correct Answer:
Verified
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Q35: Which of the following forms of media
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Q37: Choose one type of traditional media and