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    The Essentials of Marketing Research
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    Exam 6: Measurement
  5. Question
    The _____ Produces Categorical Data Rather Than Metric Data
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The _____ Produces Categorical Data Rather Than Metric Data

Question 73

Question 73

Multiple Choice

The _____ produces categorical data rather than metric data.


A) interval scale
B) nominal scale
C) ordinal scale
D) ratio scale

Correct Answer:

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