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  2. Topic
    Business
  3. Study Set
    Principles of Marketing for a Digital Age
  4. Exam
    Exam 10: Extending Value: People, Process, and Presence in the Customer Experience
  5. Question
    The People Dimension in the Marketing Mix Refers to ______
Solved

The People Dimension in the Marketing Mix Refers to ______

Question 3

Question 3

Multiple Choice

The people dimension in the marketing mix refers to ______.


A) employees and customers
B) service providers and marketers
C) boundary spanners and employees
D) customers and marketers

Correct Answer:

verifed

Verified

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