In the Introduction to Chapter 11, What Did Steve Chandler

Multiple Choice

In the introduction to Chapter 11, what did Steve Chandler suggest was the sales manager's role in motivating salespeople?

A) A sales manager should teach his or her team how to think optimistically on a day-to-day basis.
B) The sales manager's role is to provide guidance to self-motivated salespeople.
C) A sales manager should strive to generate high levels of enthusiasm at annual sales meetings to motivate the sales team.
D) The sales manager's role is to monitor performance and reward those salespeople who achieve assigned sales objectives.