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    Sales Management Analysis
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    Exam 2: Organizational Strategies and the Sales Function
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    Roles That Buying-Center Members Might Play in a Particular Purchasing
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Roles That Buying-Center Members Might Play in a Particular Purchasing

Question 31

Question 31

Multiple Choice

Roles that buying-center members might play in a particular purchasing decision include all of the following except


A) purchasers.
B) producers.
C) influencers.
D) users.
E) deciders.

Correct Answer:

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