In the Book, Three Roles of Communication Are Speficially Outlined

Multiple Choice

In the book, three roles of communication are speficially outlined. Which one of the following statements IS NOT a role of communication:

A) Communication can help increase awareness of a brand
B) Communication can help change attitudes or perceptions of a brand
C) Communication can help change distribution channels for a brand
D) Communication can help associate the brand with a specific image
E) All of the above are communication goals from the book