Multiple Choice
What is a response profile?
A) A method of identifying which customers belong in the segment.
B) A method of categorising customers before any business is done.
C) A method of categorising customers after we have started doing business with them.
Correct Answer:
Answered by ExamLex AI
Correct Answer:
Answered by ExamLex AI
Q1: What is undifferentiated marketing?<br>A) Trying to do
Q2: What is positioning?<br>A) Developing a theme which
Q3: What is NAICS?<br>A) The North American Industrial
Q4: When would a firm undertake re-positioning?<br>A) When
Q5: What is an identifier segmentation variable?<br>A) One
Q6: What is segmentation?<br>A) The process of choosing
Q7: Which of the following is NOT one
Q9: What is concentrated marketing?<br>A) Concentrating on a
Q10: Which of the following is NOT part