Multiple Choice
In relation to which of the following activities does management uses corporate brands?
A) Supporting a range of different product brands.
B) Demonstrating the strength and size of an organization to outside audiences.
C) Creating a sense of internal coherence.
D) Preventing identification of internal and external audiences with the company.
Correct Answer:

Verified
Correct Answer:
Verified
Q12: Name the types of commitment to a
Q13: One of the main tasks of corporate
Q14: Disidentification is a synonym for cognitive apathy
Q15: Company's recognition is a precondition for a
Q16: Corporate identity performs tasks inside and outside
Q18: Affective commitment is based on the exchange
Q19: A company's public image is negatively affected
Q20: Which of the following models primarily concentrates
Q21: Explain the difference between organic an stimulated
Q22: Branch identity is both the basis on