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    Advertising Principles and Practice
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    Exam 4: How Advertising Works
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    Which of the Following Is NOT a Component of Association
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Which of the Following Is NOT a Component of Association

Question 16

Question 16

Multiple Choice

Which of the following is NOT a component of association?


A) symbolism
B) conditioned learning
C) brand transformation
D) liking
E) all of the above are components of association

Correct Answer:

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