Which Is Incorrect? the Benefits of Branding Are That

Multiple Choice

Which is incorrect? The benefits of branding are that:

A) It generates visitor numbers through a complex narrative which visitors need to embrace
B) It helps to reinforce imagery among customers and intermediaries selling tourism experiences and may add prestige to the destination
C) It helps to create an image of the product or service and raises visibility
D) It allows consumers to identify with the product or place