Multiple Choice
Fevicol is not known as a brand, but by it positioning as "the strong adhesive". "Fevicol ka Jhood hai. This is a________
A) Brand image trap
B) Brand position trap
C) External perspective trap
D) Product-Attribute Fixation:
Correct Answer:
Verified
Correct Answer:
Verified
Q1: _is high when the brand is unknown.<br>A)Term<br>B)Trust<br>C)Risk<br>D)Quantity
Q2: In the brand-product matrix all current existing brand are
Q3: A product that is named only by
Q4: The major cause of brands losing their
Q5: I phone - Made in USA is
Q7: Tommy Hilfiger once removed the logo of
Q8: Brand positioning of Tide - Tide hai
Q9: The brand product matrix can be defined
Q10: How many positioning strategies are there ?<br>A)Five<br>B)Four<br>C)Three<br>D)Seven
Q11: A brand that showcases a daring, imaginative