Question 1

WePro has created a monopoly in the Nigindia sugar market by acquiring its competitors. Which of the following might keep it from fully leveraging its market power?

Accepted Answer

A) Cannibalization 
B) Increased demand for coffee 
C) Splenda 
D) Barriers to entry 
E) Switching costs

Question 2

A relatively unknown maker of luxury soaps, shampoos and lotions might provide its products to a high-end hotel chain for zero for which of the following reasons? Select all that apply.

Accepted Answer

A) Its products are experience goods. 
B) Branding 
C) Marginal analysis 
D) TQM 
E) Threat of substitutes

Question 3

Banana Eagle is experiencing rising sales along with increased market share. However, profits are falling while costs have actually improved, what may be the issue?

Accepted Answer

A) Margins 
B) Product mix 
C) Economies of scale 
D) COGS 
E) a and b

Exam 7: Strategy

WePro has created a monopoly in the Nigindia sugar market by acquiring its competitors. Which of the following might keep it from fully leveraging its market power?

A relatively unknown maker of luxury soaps, shampoos and lotions might provide its products to a high-end hotel chain for zero for which of the following reasons? Select all that apply.

Banana Eagle is experiencing rising sales along with increased market share. However, profits are falling while costs have actually improved, what may be the issue?