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    Applied Theory of Markets
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    Exam 7: Marketing and E-Commerce
  5. Question
    A Brand Name Which Is Used for Several Products Belonging
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A Brand Name Which Is Used for Several Products Belonging

Question 17

Question 17

Multiple Choice

A brand name which is used for several products belonging to the same company is called:


A) trade mark
B) individual brand
C) family brand
D) multiple brand

Correct Answer:

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