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    Exam 2: Advertising Terminology and Strategies: Part B
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    The Process in Which One Idea Is Allowed to Stimulate
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The Process in Which One Idea Is Allowed to Stimulate

Question 17

Question 17

Multiple Choice

The process in which one idea is allowed to stimulate another without reaching a decision about whether any of the ideas are valid :


A) Creative process
B) Brainstorming
C) Dilemma
D) Ambiguous idea

Correct Answer:

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