Multiple Choice
In , the company can develop new products that are technologically unrelated to its current product line and still can appeal to its current customers.
A) Concentric diversification
B) Horizontal diversification
C) Conglomerate diversification
D) None of the above
Correct Answer:
Verified
Correct Answer:
Verified
Q2: The BCG's Growth Share matrix uses and
Q3: A target market definition tends to focus
Q4: The purpose of identifying company's strategic business
Q5: Redefining how company gets paid or create
Q6: Gary Hamel believes that<br>A)Senior management hammers out
Q7: In , the company would seek new
Q8: SBU (strategic business unit) is a unit
Q9: Market development strategy focuses on<br>A)Current products and
Q10: Michael Porter has proposed generic strategies that
Q11: Under ----------- approach of implementation strategies are