The Razor Is an Example of a Product That Appeals

Multiple Choice

The razor is an example of a product that appeals to both men and women, but companies figured out that ________.

A) the same product class cannot be used to attack different gender markets
B) grooming equipment may be needed by men but certainly not by women
C) there are different needs and wants for the same product category among different genders
D) markets should not be segmented based on gender
E) all products are clearly marketed for the primary consumption of both men and women