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  3. Study Set
    Marketing Management
  4. Exam
    Exam 9: Build the Brand
  5. Question
    ________ Brands Enable Manufacturers to Leverage Marketing Resources by Creating
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________ Brands Enable Manufacturers to Leverage Marketing Resources by Creating

Question 19

Question 19

Multiple Choice

________ brands enable manufacturers to leverage marketing resources by creating efficiencies in marketing communications and distribution.


A) Licensed
B) Private
C) Custom
D) National
E) Stand-alone

Correct Answer:

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