Multiple Choice
Customers lifetime purchases that generate net present value of future profit streams is called
A) customer lifetime value
B) customer purchases value
C) customer cost incurred
D) customer relationships
Correct Answer:

Verified
Correct Answer:
Verified
Q6: Percentage or number of customers who move
Q7: Any occasion on which brand or product
Q8: Company's monetary, time and energy cost, all
Q9: A person or company that yields a
Q10: First step in analysis of customer value
Q11: System includes all experiences while using market
Q12: 'total customer benefits' includes<br>A)product benefits<br>B)services benefit<br>C)image benefit<br>D)all
Q13: Number of customers or potential customers who
Q15: Customized products and services for customers and
Q16: Difference between customers evaluation including all costs