Bethany Is Developing a Business Proposal for a New Vegetarian

Multiple Choice

Bethany is developing a business proposal for a new vegetarian frozen foods brand. Her business description should include all of the following EXCEPT

A) an overview of the frozen vegetarian foods she wants to produce.
B) her vision for the proposed frozen vegetarian foods.
C) a reason that these frozen vegetarian foods should be produced.
D) a strategy for appealing to her target market.
E) a rationale for why she believes her business will succeed.