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    Introducing Communication
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    Exam 23: Uses and Gratifications Theory
  5. Question
    Which of the Following Categories of Audience Gratifications Refers to Using
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Which of the Following Categories of Audience Gratifications Refers to Using

Question 30

Question 30

Multiple Choice

Which of the following categories of audience gratifications refers to using the media to reinforce individual values?


A) personal identity
B) surveillance
C) personal knowledge
D) individual values

Correct Answer:

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