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At the Completion of Their 'End of Financial Year' Marketing

Question 42

Multiple Choice

At the completion of their 'end of financial year' marketing campaign, the marketing team at Ford Australia evaluate their efforts in order to:


A) understand the impact, if any, of their marketing campaigns.
B) make adjustments to their marketing program if necessary.
C) better understand and respond to changes in the market.
D) improve future performance.
E) All of the options listed.

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