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    Exam 15: Marketing Planning, Implementation and Evaluation
  5. Question
    Companies Such as Apple, Coca-Cola and Toyota Operate with a Marketing
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Companies Such as Apple, Coca-Cola and Toyota Operate with a Marketing

Question 39

Question 39

Multiple Choice

Companies such as Apple, Coca-Cola and Toyota operate with a marketing philosophy. These organisations put _________ at the centre of their thinking.


A) mission statements
B) goals
C) customers
D) products
E) society

Correct Answer:

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