Multiple Choice
Which of the following describes the order of the stages in the typical consumer decision-making process?
A) Advertising, need/want recognition, evaluation of options, purchase, post-purchase evaluation.
B) Need/want recognition, information search, evaluation of options, purchase, post-purchase evaluation.
C) Information search, need/want recognition, evaluation of options, purchase, post-purchase evaluation.
D) Evaluation of options, need/want recognition, purchase, post-purchase evaluation.
E) Information search, evaluation of options, need/want recognition, purchase, post-purchase evaluation.
Correct Answer:

Verified
Correct Answer:
Verified
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