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  3. Study Set
    Essentials of Marketing
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    Exam 6: Marketing Segmentation
  5. Question
    "Bits and Bytes" Men Use the Internet to Find Out
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"Bits and Bytes" Men Use the Internet to Find Out

Question 202

Question 202

True/False

"Bits and Bytes" men use the Internet to find out more about the latest computer models and software, to keep up with their hobbies, and to manage their investments. This is an example of user rate segmentation.

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