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    Essentials of Marketing
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    Exam 4: Consumer Behavior
  5. Question
    Learning Achieved by Strengthening the Relationship Between the Cue and the Response
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Learning Achieved by Strengthening the Relationship Between the Cue and the Response

Question 182

Question 182

Multiple Choice

Learning achieved by strengthening the relationship between the cue and the response is the definition of


A) beliefs
B) extinction
C) reinforcement
D) attitude

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