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    Essentials of Marketing
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    Exam 1: Scope and Concepts of Marketing
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    The Marketing Philosophy That Assumes Consumer, If Left Alone, Will
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The Marketing Philosophy That Assumes Consumer, If Left Alone, Will

Question 20

Question 20

Short Answer

The marketing philosophy that assumes consumer, if left alone, will normally not purchase the products a firm is selling or not purchase enough products is the _________________________.

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