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In Order to Recover Its Market Share,the Management in Xenon

Question 40

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In order to recover its market share,the management in Xenon Inc.decide to launch a low cost line of its existing products.Which of the following arguments would most likely convince the reluctant employees of the feasibility of this strategy?


A) Cheaper raw materials would make for a cheaper product.
B) Competitors were offering goods at low prices.
C) Company is currently making a product that has low demand.
D) New technology would help mass production and price reduction.

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