Multiple Choice
Which of the following is NOT involved in the co-creation of value?
A) Marketer identification of basic needs and communicating information to influence what the consumer wants to satisfy them.
B) Using or consuming purchases and communicating with others about the experience.
C) Creating value for each other and companies through information shared in reviews.
D) Customers becoming knowledgeable about product while companies use information to improve product and respond to complaints.
Correct Answer:

Verified
Correct Answer:
Verified
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