Mike Lazaridis Is President and Co-CEO of Research in Motion

Essay

Mike Lazaridis is president and co-CEO of Research in Motion (which created and manufactures the Blackberry wireless device). He hosts a weekly, innovation-centered Vision Series at company headquarters to focus on new research and company goals. As he states, "I think we have a culture of innovation here, and [engineers] have absolute access to me. I live a life that tries to promote innovation."What term is most closely applied to this organizational change phenomenon? Be sure to explain what the term means with respect to this example.