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    Exam 21: Marketing Implementation and Evaluation
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    Kalma Industries, a Manufacturer of Sonar Scanning Equipment for Hospitals
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Kalma Industries, a Manufacturer of Sonar Scanning Equipment for Hospitals

Question 54

Question 54

True/False

Kalma Industries, a manufacturer of sonar scanning equipment for hospitals, underwater exploration, and mining, would most appropriately use product specialization to arrange its sales force.

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