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    Exam 6: Market Segmentation Targeting and Positioning
  5. Question
    The Four Bases Used Only for Segmenting Business Markets and Not
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The Four Bases Used Only for Segmenting Business Markets and Not

Question 160

Question 160

True/False

The four bases used only for segmenting business markets and not for segmenting consumer markets are type of customer, size of customer, type of buying situation, and geographic location.

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