Multiple Choice
Tuttle Aluminum & Bronze makes aluminum railings used in stadiums, educational facilities, hospitals, and nursing homes. To reach each of its target markets and to satisfy the specific needs associated with each, Tuttle uses segmentation by:
A) geographic area.
B) organization structure.
C) usage rate.
D) type of buying situation.
E) type of customer.
Correct Answer:
Verified
Correct Answer:
Verified
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