Multiple Choice
What are the three primary types of influence that affect individuals' decisions, behaviors, purchases, and lifestyles?
A) Normative; Social image; Primary
B) Secondary; Informational; Aspirational
C) Membership; Social image; Formal
D) Informational; Normative; Value-expressive
E) None of the above.
Correct Answer:

Verified
Correct Answer:
Verified
Q63: The informal transmission of ideas, comments, opinions,
Q64: Complexity is the degree to which a
Q65: _ groups are those with which the
Q66: A _ is an individual who acts
Q67: Secondary groups have far less structure and
Q69: Reference groups:<br>A) help in the socialization process.<br>B)
Q70: Which of the following factors does not
Q71: _ occurs when an individual conforms to
Q72: According to _, information can flow directly
Q73: _ refers to how well marketers facilitate