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  2. Topic
    Business
  3. Study Set
    Consumer Behavior
  4. Exam
    Exam 8: Consumer Beliefs, Feelings, Attitudes, and Intentions
  5. Question
    According to Multiattribute Attitude Models, Beliefs About a Product's Attributes
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According to Multiattribute Attitude Models, Beliefs About a Product's Attributes

Question 24

Question 24

True/False

According to multiattribute attitude models, beliefs about a product's attributes or characteristics rarely influence consumers' attitudes toward the product.

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