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  2. Topic
    Business
  3. Study Set
    Consumer Behavior
  4. Exam
    Exam 3: The Consumer Decision Process
  5. Question
    Standards and Specifications Used to Compare Different Products and Brands
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Standards and Specifications Used to Compare Different Products and Brands

Question 13

Question 13

True/False

Standards and specifications used to compare different products and brands are called evaluative criteria.

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