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A Firm Can Produce Short-Run Profits at the Expense of Long-Term

Question 99

Multiple Choice

A firm can produce short-run profits at the expense of long-term profitability by


A) cutting back on new product planning expenditures.
B) having a blurred image.
C) introducing major new product innovations.
D) allocating more resources to the SBUs having the greatest opportunities.

Correct Answer:

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